Valli Branding - Luxury Soaps
Valli aims to create ayurvedic beauty products using only natural ingredients. They emphasize the need to stay away from chemicals, preservatives, artificial perfumes and colours. After having created the logotype - a wordmark with Valli as the name of the brand being the core focus, adding curvature to it and combining it with a leaf to make it easily recognisable as a natural product, we then worked on positioning and design of the soap labels. There were 9 types of soaps (four of which have been showcased here). We created illustrations of the main ingredients - rose, orange, neem, aloe vera, sandalwood, almonds, frangipani, walnuts, turmeric and taking inspiration from their colours created the label design.
