The Brief
To create a newsletter header which will be used by a Children's Bookstore in their monthly email newsletters. Since it caters primarily to children and stocks a range of Indian and international picture books and chapter books for early readers, it should be fun and casual. This then allows the newsletter to touch on topics that are serious, while making them more palatable.
The logo header was made by creating letters out of rectangular shapes to give it its distinctive look and combined with a serif tag line of 'Kahani Tree's Monthly Newsletter'.